I am considering hiring a graphic designer to create a high res (1 024 x 500) "promotional" image for my app.
From my experience (browsing through other apps), I noticed that this kind of image is only shown in full size on the web version of the Google Play store.
In order to get a better feeling of what the ROI could be, I would really like to know what percentage of app downloads is made through Google Play website (VS. through the regular Android mobile app).
Is this figure public ?
Did you manage to get some stats by tracking the download origin from your own apps ?
From my experience (application with 300 000 downloads), less than 5% of the downloads come from Google Play website. I don't know about public figures, I got this data by tracking the Google Play installation referrers (utm_source=google is Google Play website).
This doesn't give me an exact count, because there are installs without referrers, but it helps getting a general idea.
Of course, what is valid for my app is maybe not for you. I'd say that the more people can find your Google Play page from Google search using keywords, the more you'll have downloads from the webpage. Most people browse the app store directly from their device.
Related
I am running ads on different platforms like google , faceebook etc.I want to know from which campaign my app is getting download in the google play console data.
How can i get that data?
May this help you
https://support.google.com/google-ads/answer/6100665?hl=en
or
App Annie is not only a great tool to do market research and validate your app idea, it's also very useful to track your app downloads, revenue and usage. You can also track the performance of your ad campaigns.
I am an Android developer and was planning to upload my first android app on the play store.
Being an android user for the past 4 years, I noticed that some apps update differently. I saw that some apps like Facebook, Instagram and other top apps only download 50-60% of their original size while updating.
I don't know about other apps, but I want to know that is there any different format in which I have to upload the app so that my downloaders don't have to download the full app(around 12 MB).
Thanks in advance.
I've published an app and I have a theoric doubt. In my google play administrator page, it shows me that my app was downloaded by 18 devices, but when I look at the google analytics, on the same period, I have over 100 devices.
I've looked for other links on Google, but every link that I found redirects to Google Play, so Google Play should count it. Is there any way to download the app from google play, and then, get the apk?
The funniest part is that I didn't spread this app and when I look at the place of the users, it's from India, Sudan, etc..(I'm from Brazil, the other side of the world)..
Yes there is a way. Apk can be downloaded from Google Play and than shared as file somewhere else. These downloaded apks are disributed commonly in these countries like India etc.
For example there is an extension to it for chrome https://lekensteyn.nl/apk-downloader/.
So I would say your Google Analytics data are valid.
Is there any way to download the app from google play, and then, get the apk?
Sure. Copying the APK off of a device is not that difficult. In addition, software pirates bulk download pretty much everything uploaded to the Play Store and make it available from their own sites.
I am getting to launch a new app which is network based. Right now I do not have it scaled very large (I only have one server running). Is there anyway through Google Play that I can restrict the downloads to a couple of hundred people until I can purchase the scalability I need for my app? I want to have a maximum of a couple hundred people download the app a month so that I can scale accordingly. Is there anyway to do this besides removing it from the store every time I get too many downloads?
You could utilize Google Play Alpha/Beta testing which allows you to invite people to either a Google Group or Google+ Community and only those people can download your application from Google Play. That way you could cut off membership once you've hit a certain number of people (note that if you are using a Google+ Community, you want to make sure you make it Public - Moderator approval to join or Private) and then restart once you've scaled up.
However, if you are doing a traditional production publish of your app then there is no way to limit the number of people downloading your application.
I basically want to detect the path from where users are getting to my android app market page.
What are the different keywords for which users are searching and thus viewing (if not necessarily downloading) my android app.
If they are clicking on my app from top free / top new free/ top free games
I can see that the above information being passed in the browser when I click on app icon through a certain path (like search, featured, top free etc.)
I want to catch this information and if possible, analyze so that I can better optimize my app performance on google play.
PLease Note: I am NOT talking about referral tracking which is provided when a referral link is clicked and that app is downloaded through google play app. I just want to analyze the behaviour of user when they are browsing the google play on their browser and finally reaching to my app display page.
Generally, no. As far as I know, Google doesn't expose that information for the most part. As for the information you found passed to your app by earlier version of the Market app, that was specific to the Market app and is referral tracking. It just happens that you're talking about organic referrals.
recently Google play and Google Analytics announced they would start sharing data with easy integrations, if you already have integrated the sdk in your app, just follow the process to enable sharing data. and you will start seeing data from both platforms including keywords and installation sources according to this link. http://analytics.blogspot.com/2013/10/google-play-integration.html