mopub for private ads publishing - android

I have an android app and i would like to put some native ads and in-app ads in them. I took a look at multiple providers such as TapJoy / adMob / Flurry etc. They all aggregate publishers and allow devs to show the ads and make money.
BUT, my requirement is different, i want to publish ONLY MY ADS and not from other publishers. In other words, i want the simple SDK integration that moPub does but do not want other publishers to push ads.
I saw that in moPub, if i dont subscribed to marketplace, i kinda achieve what i want as my ads just show up my "creatives" or "ads"
What is the catch? Can i continue using mopub for private publishing?
Sorry, if the question is too elementary, i am new to this.
Thanks in advance

Related

My Google Admob ads not showing for my android game

My game has Unity Ads and Google AdMob. I used Google AdMob for a support button. Button shows rewarded ad, with no prizes. Because this is a support button. Anyway, my ads is not showing. I'm trying to solve this problem. I think i did everything true. I published my game. In my other game Google Ads is showing. Can anybody help me?
First, This is against AdMob's Policies for ads that offer rewards
Publishers may not encourage users to engage with rewarded ads using phrases that indicate the ad engagement will help the publisher directly, such as “support us” or similar language.
I STRONGLY recommend removing the support button because AdMob will find it and give you a violation strike.
Second, regarding your problem I think you are not preloading the ad.

Can you set the category of an ad that is displayed with the android sdk?

If I have a page on my android app which is related to cars, can I customise the ads shown so that only ads about cars appear?
I have set ads by using Google's AdMob. How far can I customise the ads that appear? Could I provide specific keywords like "cricket" or "backpacks"?
I want the ad to be an AdMob native ad.
I would need the same for an iOS app.
Native ads are only given to selected developers/companies who make more money for Google, and I don't think there is certain criteria that is mentioned anywhere to be eligible to get those.
As the page for Native Ads here says:
Note: Native Ads Advanced is currently released to a limited set of
publishers. If you're interested in participating, reach out to your
account manager to discuss the possibility.
If you absolutely want the Native Ads into your app, you can use Facebook Ads platform for monetization as they offer Native Ads without any special requirements.
You can select only ads related to car by disabling all the other ads from your admob panel. You can disable the other ads by going into "Blocking Controls" section of your app. But it'd not be good move as Google caters ads based on what user needs, if your app is about car, showing only ads related to cars "MIGHT" benefit you, but it'd drastically reduce your fill rate which will affect your revenue very very much.

Getting started with DFP(Double-click For Publishers) banner ads in Android App

I have admob banner ads integrated in my Android app, but I want to show only 'House Ads' and no Google 3rd party ads.
For this, I got a suggestion from Admob team, that I can use DFP for the same, below is their reply:
"In AdMob it is not directly possible to disable all third-party ad networks from serving in mediation. What you can do is to deprioritize the networks in your mediation stack (based on eCPM values) in order to fetch ads from desired sources.
Or, you can check out DFP, which allows you to set up and manage your own inventory. DFP also integrates with the Mobile Ads SDK, so that means you can use your existing code base to make requests to the DFP network."
I've been digging into this since then, but found nowhere to start from.
They say I need to create an Inventory, but I'm not finding this tab anywhere.
Anyone? Worked with this, please guide how to add customized ad and generate ad unit.
Below is the link for adding DFP to android app:
DFP integration in Android app
Thanks in advance.

What is the use of adding Google Ads (using AdMob) in our application..?

As I am new to the android technology I want to get some information from you people regarding google ads in our application.
As I have integrated google ads in our project recently, I just want to know what is the use of adding google ads in our application. Will the publisher will get any benefits (like earning money or free advertisement). Can anyone give me some clear cut clarification regarding the main benefits of adding google ads in our app.
As the publisher (that's the name for those providing ad space in their apps) you will be able to earn revenue for displaying ads from the ad networks. You can also display house ads if you have other apps/sites that you want to promote.
I would suggest using a mediation platform so that you can pick and choose which ad networks to use. Admob (Google Ads) provides such a service.

selling ad space on android

Is there a mechanishm to sell ad space directly on android?
I know of admob and such, but on admob, you don't talk directly to the people whose ads show up in your app.
If a service to do this does not exist, do you guys have any idea of how I could sell ads directly for my app?
Both AdMob and AdWhirl support "house ads" where you can place your own text or banner ads into the rotation of ads. By default AdMob is setup like Google's other advertising in that they do the brokering for you, and attempt to display the most relevant ads in your app.
House Ads would allow you to do direct ad sales and displays those ads directly in your app. I am using AdWhirl and have sold ads to 3rd parties and backfill the rest with ads from Google.
Something to be aware of is that AdWhirl specifically states that their reporting for House Ads isn't exactly accurate. So you may need to roll your own tracking mechanism if you do head that direction.
If you don't use a service like one of these from Google (or someone else) you'll have to roll your own ad service.

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