I have two apps, both have one bottom ad banner, on admob platform it shows the impression number is similiar, but the click number varies much.
I want to know which factor affects the number of click? Why two ads has similar impressions but varies in click number?
Better ad placements and more relatable ads typically get more clicks. Also if you refresh your ads more frequently your impression/click ratio falls.
If you are getting way more clicks that seem suspicious you can report it.
I would suggest to check the other parameters of your report inside Admob admin panel.
Check region, time of impressions, language and the other parameters.
Futhermore, I you want, you can post here your screenshots.
Related
I couldn't find a solid answer for that:
is it valid to put AdMob banner ad inside NavigationDrawer (the drawer shrinks a bit the size of the banner), or is it violates the policy of AdMob?
I don't think it's a good idea to place it there.
So first of all, why do you have an Ad in your app? - To get some revenue from displaying it of course!
Your approach isn't ideal because:
Not all users will click the navigation drawer button in order to see the info you display there, including the ad;
Unless you live in US, you are not getting paid from people just viewing your banner, you need clicks in order to get revenue.
In my opinion, just place the add at the bottom of your activity, like I did in this image.
A lot of app (like facebook, twitter) have a stream of contents and every n times they put ads (called sponsored posts).
I have an app that show a list of items and I put an admob ad every 6 elements. The list of elements is not fixed and I can have from 0 to 250 items.
With the actually implementation I have a unique ad id so all banner have (obviously) the same content.
So i would create manually +40 ads on AdMob site...and assign programmatically on recycler.
On AdMob I read:
The number of ads on a single screen should not exceed one if the ad
is fixed to the screen top or screen bottom. If the page scrolls, only
one ad should be visible on the screen at a time, and, according to
the AdSense program policies, publishers may place no more than 3 ad
units on one entire page.
How can app like facebook or other show multiple ads on a scrolling page?
Does exist any ad network that permit this?
I don't know how other networks handle things, but you can definitely make this work with AdMob's Native Ads Express. It's a new ad format that AdMob introduced a few weeks ago at I/O 2016.
I would suggest the following:
Register a new ad unit ID at https://apps.admob.com and choose Native Ads Express. You'll only need one. Pick a small template size and a template that works for your app. You can customize colors and fonts to match your UI.
In your activity, maintain a list of NativeExpressAdView objects that you've instantiated and loaded ads into (loading an ad for Native Ads Express works essentially the same as for banners). You should only need a few to start.
When your RecyclerView scrolls to the point that you need an ad, use one from the list and note the index. Then add a new NativeExpressAdView to the end of the list so you can load another ad in case the user keeps scrolling. If the user scrolls back up, you know which NativeExpressAdView goes with which index, and you can act accordingly.
Some things I'd recommend avoiding:
Make sure you don't have more than one ad onscreen at once. This is the big policy concern here. You may need to show an ad once every six items on one device, versus once every eight items on a larger device, etc. The "three ads per page" rule you quote is (I believe) an AdSense rule for websites, and not applicable to AdMob.
Don't load all the ads necessary to fill the entire list at once. 250/6 = ~40 ads, which is a big chunk of data, especially if the user never makes it all the way down.
i'm looking for a solution to be able to display, manage and control a banner in my app being able to change the banner in future. I've already tried ad mob and its house ad feature. but it seems that it also displays random ads provided by google.
Since you want to display something so specific, AdMob seems inappropriate. I suggest just creating your own layout to display exactly what you want. You can even create a custom View which can easily be reused wherever you wish.
So, I just integrated AdMob into my application. Now, I'm wondering whether to place the Ads on the top of the screen or the bottom.
Aesthetically, I think the App looks better with the ads on the bottom of the screen.
However, the little devil in me is thinking that there's more likelihood of people clicking on the ads by mistake (thereby increasing my click count), if I place them at the top since that's where I have the action bar.
Of course people who genuinely want to click on ads will click them no matter where I place them.
Can anyone share their experience in this regard?
The AdMob Publisher Guidelines cover this:
Ads should not be placed very close to or underneath buttons or any other object which users may accidentally click while interacting with your application.
and also:
Ads should not be placed in areas where users will randomly click or place their fingers on the screen. For applications that involve this type of interaction, we recommend implementing our ads on a title or ending page.
As others have mentioned, place ads where they will not be accidentally hit.
Of course people will be more likely to click your ad (accidentally or on purpose), but your customer's satisfaction will also be likely to drop (especially when someone accidentally hits your ad). When an ad affects the usability of an app the chance that a user will delete your app is quite likely, which results in nil income.
If you really need to incorporate ads in your app, I would place them at a place where the user is the least likely to accidentally tap them. As the iPhone's screen is not that large, in terms of visibility this will not have any serious effect. (I personally dislike any app that uses ads and especially AdMob ads, but that is a personal note).
With the soft buttons found on many of the latest phones I don't think positioning your ads at the top of the screen will increase your CTR, as users are likely just as likely to accidentally touch ads at the bottom of the screen.
Go with where you think the ad looks better (most likely the bottom).
I have few admob sites and for each of them I want to set different filer for the content of the banners.
I want to do some manipulation with admob filter, unfortunately I do not even know the basics.
I want to show ads that contain image and no text (ads with image only)
How to do this ?
I want to show ads that look like this (no phone)
I want to show ads that have phones like this
For #1, if you disable AdSense backfill you can get rid of a lot of these text ads. The AdMob network itself is not guaranteed to only have image ads though, so it doesn't fully solve this problem. In addition, the fill rate on your ad slot would be much lower if you disable backfill, so this is generally not recommended.
For #2 and #3, the AdMob filters that are in place are ad category filters and language filters. As far as I know, there is not support for ad type filters.